This post is a reference to one of the articles I curated for the API Magazine. Below is a short intro.
…who knows the worthwhile APIs and is able to help us promote our integration (on various app stores or on the company’s dedicated page),- somebody that can negotiate on our behalf, for the exclusive APIs. In short, an API broker. …
Manfred Bortenschlager’s comment:
This article discusses a crucial role for Growth Hacking in Startups: the API Broker (or API Evangelist) who is able to understand “the World of APIs”
The skills are summarised as follows:
– Understanding growth hacking- Understanding tools to convert more users to paying customers- Having the skills to pick the most successful integrations to acquire a lot of users in a short period of time- Finding new income streams with high profit margin and setting them up
