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26th November 2015

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If you’ve built your app on IBM’s Bluemix, then we have good news this morning. Bluemix developers can now deploy their cloud apps in new markets – without the need for a translator – all thanks to a new cloud-based service from IBM called Globalization Pipeline. 

IBM’s clever translation service can automate translation between nine of the most-spoken languages around the world; English, French, German, Spanish, Brazilian Portuguese, Italian, Japanese, Simplified Chinese, Traditional Chinese, and Korean.

Bluemix has been going from strength-to-strength after its $1 billion investment last year

Globalization Pipeline is currently in beta and will automate the process of translation so developers can focus on manual tasks. If changes are required to IBM’s translation, it’s possible to make human edits post-machine translation. A set of open-source SDKs enables developers to update translations without having to rebuild or deploy their apps. 

A 2014 study conducted by Common Sense Advisory found that 75 percent of consumers want to buy products in their native language; with 60 percent “rarely” or “never” buying products from English-only websites. If you are offering just English in your applications, you could be losing a large amount of potential users/customers. 

Hiring a translator for each language – and implementing the translations into your application – is both expensive and time-consuming. IBM’s new cloud-based tool helps to speed-up this process and enables you to focus on making great applications which have the biggest reach possible. 

You can find the IBM Globalization Pipeline in the Bluemix catalogue under DevOps. A video is available below with a demonstration of the feature by IBM’s Chief Globalisation Architect, Dr. Steven Atkin: 

Bluemix has been going from strength-to-strength after its $1 billion investment last year, and has witnessed rapid-growth which has led to it becoming the largest Cloud Foundry deployment in the world. According to research firm ESG, this significant momentum has meant that Bluemix is growing 10-times faster than PaaS’ overall market. 

For more information about IBM Globalization Pipeline, visit the Bluemix blog

What do you think about IBM’s automated translation service? Let us know in the comments.

About the Author

Senior Editor

Ryan Daws is a senior editor at TechForge Media with over a decade of experience in weaving narratives and dissecting complex topics. His articles and interviews with industry leaders have earned him recognition as a key tech influencer from numerous organisations. Under his leadership, publications have been praised by analyst firms for their excellence and performance. Connect with him on X, Mastodon, Bluesky, Threads, and/or LinkedIn.

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