To go freemium, or not to go freemium? [infographic]

“Freemium” apps (or apps with in-app purchases) are the latest and greatest monetization trend in the mobile app industry. To put it simply, freemium falls somewhere between free, ad-supported apps and paid apps on the app monetization spectrum.  With the overwhelming success of games like Candy Crush Saga, freemium has been a popular topic of conversation in the mobile app world.

You may be asking yourself: What is behind this trend? Should my app go freemium?

Check out our infographic below! Click to...

By StartApp, 03 September 2013, 0 comments. Categories: App Stores, Development Tools, Gaming, Monetisation, Platforms.

2012: The year of the Android [infographic]

2012 was the year that the Mayans predicted would be the end of the world. Instead it became the beginning of the Android era!This past year, we saw Android  mature and expand into a huge network of apps, developers and devices. Take a look at our latest infographic that details not only the growth of Android, but the growth of StartApp as well!

Click the picture to take a closer look below!

By StartApp, 20 February 2013, 0 comments. Categories: Android.