Pusher 'Beams' enables read receipts for push notifications

Pusher has launched a new feature called 'Beams' which provides developers with read receipts for their push notifications, similar to using most IM apps.

Read receipts are not exactly a groundbreaking new feature. Since the early days of SMS, users have been able to opt-in to receive alerts when their messages have been successfully delivered to another device.

With the rise of instant messaging, the feature has become somewhat default. Now when you use popular services like Facebook Messenger you...

By Ryan Daws, 07 September 2018, 0 comments. Categories: Analytics, Android, API, Apple, iOS.

Facebook leaked developer reports to external app testers

Facebook’s woes over its handling of user data continue as it admits to leaking private information to external app testers.

The company accidentally sent analytic reports intended for developers and their direct employees to external app testers.

None of the emails contained personal information, but they did contain data which should be kept private to the developer such as views, average users, and other information which could be especially useful to a competitor.

Fortunately, only a small...

By Ryan Daws, 25 June 2018, 0 comments. Categories: Analytics, Development Tools, Facebook, Industry, Platforms, Testing.

IBM rolls out cloud data and analytics marketplace targeting developers

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IBM has expanded its Cloud Data Services range with over 25 cloud data services and 150 publicly available datasets now available on the IBM Cloud to aid developers in building, deploying and managing web and mobile applications. The services also allow data scientists to ascertain unseen trends using data and analytics in the cloud.

The hybrid cloud services can be implemented across multiple cloud providers. They hinge upon open source technologies, open ecosystems that...

By Developer, 05 February 2016, 0 comments. Categories: Analytics, Development Tools.

Google debuts new universal app campaigns and performance reports

(Image Credit: Google)

The app industry is a huge and growing business which offers a lot of potential, but also a lot of competition. Making the most amazing piece of software won't make a difference to anyone if the app just gets lost in the depths of the vast app stores and never has a chance to gain the userbase it deserves. 

Google has debuted new tools - first announced back in May at Google I/O - for creating powerful new...

By Ryan Daws, 15 October 2015, 0 comments. Categories: Analytics, Android, App Stores, Marketing, Mobile, Monetisation.

Couchbase 4.0 unleashed, aims to be more developer-friendly and move NoSQL needle

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Couchbase has this week announced general availability of Couchbase Server 4.0 at an event in New York, building on the launch of the N1QL query language and which aims to “direct a lot of features and work towards the developer.”

N1QL, which was announced back in June, is one of the key features in 4.0 and combines SQL with the open standard JSON format, running a NoSQL...

By James Bourne, 08 October 2015, 0 comments. Categories: Analytics, Development Tools, Languages.

Four core ways that IoT will improve technology

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The Internet of Things (IoT) is just as much a platform as it is a new standard for technological development and integration. Just as the personal computer enabled new use cases and gave end users new ways to be productive and be entertained, IoT will enable a number of digital improvements to the status quo. All these potential improvements and use cases belong to one of four main uses, much in the way...

By Ciklum, 23 July 2015, 0 comments. Categories: Analytics, Development Tools, Enterprise, Industry, IoT.

Apple begins analytics roll-out for App Store

Back at WWDC, Apple promised a new analytics app which can monitor your apps performance in the App Store to help provide deeper insights about what is working and what could do with taking a second-look at what elements can be improved for better success. 

Some developers have received emails alerting them to the launch of the 'App Analytics Beta' app which fulfils Apple's promise. It shows how many (potential) customers have opened an app's listing in the store, check in-app purchase sales, create...

By Ryan Daws, 01 May 2015, 0 comments. Categories: Analytics, Apple, App Stores, Development Tools, iOS, Marketing, Monetisation, Testing.

Applause updates its analytics tool with new features

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Award-winning mobile analytics tool, Applause, has been updated with a range of new features and enhancements including the addition of global benchmarking. Along with the improvements to the tool's abilities, a fresh new interface has also been debuted with this release. 

The company uses 175,000 real-world users in 200 different countries for its comprehensive form of...

By Ryan Daws, 08 April 2015, 0 comments. Categories: Analytics, Android, iOS, Testing.

Analysing gaming analytics on mobile platforms

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We’ve come a long way since the days of Atari. We now have dedicated gaming platforms with powerful processors, graphics and internet connectivity. Someone sitting in their living room in Des Moines, Iowa can be playing against gamers in Canada, England and South Africa.

The overwhelming popularity of video games has created an industry valued at more than 90 billion dollars. That’s a lot...

By Rick Delgado, 25 March 2015, 0 comments. Categories: Analytics, Gaming, Mobile.

Google unleashes new features for Android game developers

If you’re an Android game developer, you’ve been given some new features to play with. The latest additions help you to analyse what’s successful and what’s not, monetise, and deliver a 'second screen' gaming experience which helps to make playing Android games with friends a lot more social.

First up is player analytics, to help understand your players behaviour in a similar way to how analytics tools allow you to see what is working and what isn’t in your application. The new...

By Ryan Daws, 04 March 2015, 1 comment. Categories: Advertising, Analytics, Android, API, Gaming, Monetisation.

Seldon aids data scientists with predictive API

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A new open-source API, Seldon, wants to remove the demand on data scientists by making it easy to plug-in algorithms which can recommend content to customers, offer app personalisation, and other complicated-but-powerful features. Aimed at media and e-commerce companies, it is available as a free self-hosted product or as a hosted cloud-based version.

"Our proven algorithms and scalable platform are already serving...

By Ryan Daws, 23 December 2014, 0 comments. Categories: Analytics, API, Platforms.

Twitter wants to court back developers with Fabric

If you're a developer of applications which use Twitter's API, you'll be aware of the ecosystem crackdown which Andreessen Horowitz partner Chris Dixon said at the time was like “a drunk guy with an Uzi.”

Twitter is like a drunk guy with an uzi killing partners left and right. Expect investment in ecosystem to drop significantly.

— Chris Dixon (@cdixon) May 24, 2010

Dixon wasn't wrong, either. The "token limit" imposed...

By Ryan Daws, 03 October 2014, 0 comments. Categories: Analytics, Development Tools, Platforms, Social media, Testing.

Optimising user experience with in-app analytics

The mobile landscape has reshaped the way people buy, sell, learn, reserve, and watch. Mobile has taken user experience to the next level and inspired consumers to become more engaged with brands. But why is it that mobile app developers are obsessed about app downloads or app revenue. While the number game is important, it is not the only thing one should be tracking. Developers need to be equally curious to learn what kind of audience uses your app and how, when, where your app is used.

In-app analytics is...

By Patrick Roger, 10 July 2014, 2 comments. Categories: Advertising, Analytics, Monetisation, Testing.

Testbirds’ “Bring Your Own Crowd” tests Enterprise apps securely and efficiently

DeveloperTech spoke to Munich-based TestBirds’ Managing Director, Philipp Benkler, about a new important tool in the fight for bug-free and hassle-free applications in large enterprises. The crowdtesting company dubs the concept “Bring Your Own Crowd” which will undoubtedly be shortened to BYOC and become another acronym for us all to remember!

When you have a small number of employees, there’s the option of doing your testing in-house to ensure apps are working...

By Ryan Daws, 17 June 2014, 0 comments. Categories: Analytics, Android, iOS, Platforms, Testing.

Mobile-First companies leave door open for competition

Let’s face it, there are apps these days that are always in the news… for good or for bad. You know some of the ones I’m talking about – Snapchat, Tinder, Instagram, Angry Birds, Shazam, and the list goes on. So why are these apps always in the news? Because the businesses that created them are app-centric…meaning the apps are the business. These businesses were born in the mobile-era, so they revolve around their mobile apps and invest heavily in them. While these apps may be...

By Mike Brown, 21 February 2014, 0 comments. Categories: Analytics, Android, iOS, Testing.

Mobile app use jumps by 115% in 2013

By the end of last year, Apple’s App Store had brought in $10 billion, 3 billion iOS apps had been downloaded in December alone and Gartner was predicting that 1 billion mobile devices running Android would shop in 2014. Both the Apple App Store and Google Play reached the 1 million apps mark and web use via mobile devices made a dent in traditional web’s traffic. What else happened in the mobile world last...

By Mike Brown, 07 February 2014, 0 comments. Categories: Analytics, Android, App Stores, iOS.

Elliptic Labs brings ultrasound gesturing SDK to Android

You may have heard of Elliptic Labs and their technology; the company previously had brought touchless gesture control to Windows 8 – now they’re taking that same unique input to Google’s smartphone OS, Android.

The 20-member team is showing off a prototype at CEATEC in Japan, after all, it’s not the most conventional of technologies! It’s also not the only solution on the market. Samsung has recently started to include “Smart Scroll” in their handsets.

Don’t...

By Ryan Daws, 02 October 2013, 0 comments. Categories: Analytics, Platforms, Testing.

App Tracking and Analytics: Demystifying the SDK

Recent trends reveal a market shift away from cost-per-click and cost-per-install as pricing models begin to reflect the growing demand for in-depth in-app analytics through cost-per-action – pricing on user engagement.

At the same time, app analytics have become increasingly more sophisticated to cater to these campaigns.

With the app economy moving towards developing and acquiring certain actions within an app it has become essential to track these events as they happen, to get a clear picture of the...

By Paul H Müller, 17 September 2013, 0 comments. Categories: Analytics, Android, Development Tools, iOS, Testing.