Connected devices and consumer behaviour: Insights for developers
As penetration of smartphones, tablets, and other connected devices such as smart TVs increases around the world, consumer behavior is shifting – but how does this impact developers?
InMobi’s connected device research with Mobext uncovers key trends and the opportunities they create for developers.
Consumers are constantly using and switching between multiple devices throughout the day. Tablet users, for example, will use smartphones on the go and while commuting, PCs at work, and tablets and...