RIM offers live developer support in run up to BB10

As part of an ongoing shift to get developers onside for BlackBerry 10, RIM is putting forward plans to have 18 hours of developer support per week on various developer forums.

The websites involved in RIM’s plan include cross-platform app developers Marmalade and HTML5-based app developers Sencha.

“One thing we heard over and over again was that developers loved getting almost instant responses to their questions from one of the many members of our Developer Relations team,” a post on the BlackBerry Developers Blog began, adding: “Why stop a good thing?”

The timetable for BlackBerry developer support can be seen below, and will run up until the launch date of January 30:

Marmalade: 10 AM to 12 PM (GMT-5) in Marmalade’s developer forums.
Sencha: 12 PM to 2 PM (GMT-5) in Sencha’s developer forums.

Cascades™ – BlackBerry Java porting to BlackBerry 10: 10 AM to 12 PM (GMT-5) in the BlackBerry developer support forums.
PhoneGap: 12 PM to 2 PM (GMT-5) in the BlackBerry developer support forums.

Qt: 10 AM to 12 PM (GMT-5) in the BlackBerry developer support forums.
jQuery: 12 PM to 2 PM (GMT-5) in jQuery’s developer forums.

BlackBerry WebWorks™: 10 AM to 12 PM (GMT-5) in the BlackBerry developer support forums.
Android: 12 PM to 2 PM (GMT-5) in Stack Overflow.

AIR: 12 PM to 2 PM (GMT-5) in the BlackBerry developer support forums.

There can’t be anyone out there who would prefer more time on hold when it comes to customer service, so this is evidently a good step.

It also reaffirms RIM’s commitment to developers as the countdown to BB10’s launch gathers pace, as the shutters went up on the BB10 app submission process last month.

Some of the features RIM has employed have included the 10k Developer Commitment, as well as Alec Saunders’ appeal to developers through the medium of REO Speedwagon.  

Elsewhere, a prominent RIM critic has given BB10 more chance of success than before, but rating BB10’s chance of success at only 20%-30%.

The rating from Peter Misek, of Jefferies & Company, was up from 10%-20%, and was primarily down to the positive response from US carriers about the OS.

Consequently, RIM’s stock went up on Tuesday, closing at $9.70 per share, an increase of 1.2%.

“Preliminary results from our quarterly handset survey indicate developed market carriers have a much more positive view of BlackBerry 10 than we expected,” Misek wrote in a research note.

However he added: “We are a bit puzzled as we expected a more muted response, given BB10 is two years late and RIM’s market share has plunged from 20% to 5%.”

Of course, with it only being a maximum 30% success rate, the flip side looks pretty grim. Misek sees a 60% chance that BB10 will fail and there is no acquisition of the company at a discount price.

Can RIM do more to whip up a frenzy about BlackBerry 10 given the task it faces getting back into the device race?

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