Startup Dekko moves from OS to AR with $3.2 million funding
The company hasn’t dropped its plans; instead refocusing on smaller steps to eventually meet their overall goal of augmented reality world domination.
Dekko has developed technology to map the world in 3D using a smartphone camera or tablet which is represented as “digital...
Will Google revolutionise gaming with ‘Play Games’?
“Dear gamers; have you ever dreamt of the perfect cross-platform gaming experience?
Dear developers; have you ever dreamt of creating games with first-party matchmaking and achievements/leaderboards?
We hereby present ‘Play Games’.
Kind regards, Google.”
Okay, this letter may have been fictional, but this is exactly how I’d pitch ‘Play Games’ at I/O if I were Google (disclaimer: I’m not.)
Play Games isn’t even confirmed yet, but
Develop productivity apps your employees will actually use
Use Facebook in-app actions to target specific users
Along with Facebook’s latest SDK update, developers can now target users who perform specific actions in-app through a new targeting field which seeks out your existing customers from their ‘App User ID’ to further help reach the people desired.
For example, anyone who purchased a specific item within your app can be displayed real-world items they may wish to purchase.
Game developers could target users...
9 mobile app challenges to be prepared for
How your mobile apps can evolve
Alyssa Simpson will be a speaker at Kontagent Konnect 2013 in San Francisco on May 20-21.
SWTOR doubles monthly revenue on switch to “freemium”
The gaming industry has been witnessing a shift towards the “freemium” model lately; clearly it’s working and worth considering after EA announced profits for Star Wars: The Old Republic (SWTOR) have doubled since making the free switch.
Freemium is the act of releasing an app for, well, free. This looks extremely appealing for customers, but of course everyone needs to fund their development and earn a profit from the time invested, so these apps make money through advertising or in-app...
MVP depends on how you define viable!
As you slave over those minor details and obsess about features you wonder if this is actually your MVP or not. Secretly you know its...
Making your launch strategy a value system for extra oomph!
Lots of apprenuers are always looking for ways to increase the effectiveness of their advertising. Focused on...