Android developers significantly more productive than Apple’s

Developers creating their apps for Android are more prolific that those creating apps purely for Apple products, according to recent figures.

The average publisher on Android has placed more than six apps in the Market since launch while iOS developers have just over four apps published on average.The Android Market has been maintaining an exponential growth over recent months and while it is still in its infancy, compared to Apple App Store, the number of active mobile applications in the Android Market stood at...

By Verity Gough, 26 October 2011, 0 comments. Categories: Android, Apple, App Stores, Development Tools, Industry, iOS, Monetisation.

Expert advice: Creating, selling and marketing your killer app

Coming up with a killer idea for an app can be a mind bending process. Unfortunately, once you’ve done that, the hard work is only just beginning; you’re competing with millions of other killer ideas, both in apps stores and in the murky business of PR and marketing.

Luckily, we caught up with two guys who have been there and done it, numerous times, to ask them for some insight into the processes and key decisions behind creating successful apps.

Mark Sigal, co-founder and chief product officer at one of the...

By Matt Henkes, 25 October 2011, 0 comments. Categories: Apple, App Stores, Design, Development Tools, Industry, Marketing, Monetisation.

$100,000 up for grabs as Samsung launches Bada 2.0 Power App Race

Samsung has launched its global contest to find the most innovative and entertaining app using the bada 2.0 SDK.

Now in its second year, the competition offers the 10 best applications - five game applications and five non-game applications - prize money totaling $100,000.The winning applications will bear a Power App seal at Samsung Apps and receive exclusive marketing and promotion benefits. Kang-hyun Kwon, senior vice president of Media Solution Center at Samsung Electronics said: "Since its launch, Samsung has improved...

By Verity Gough, 24 October 2011, 0 comments. Categories: bada, Development Tools, Gaming, Marketing, Monetisation, Samsung.

Bob the Builder: Coming soon to a mobile near you

Fireman Sam and Bob the Builder might be more at home on the TV screen but thanks to a new partnership between HiT Entertainment and P2 Games, they are set to branch out into the mobile apps market.P2 Games, who recently launched apps for Peppa Pig and Postman Pat, will release mobile games featuring Fireman Sam and Bob the Builder due to release in time for Christmas. Apple iPhone, iPod Touch and iPad will initially have first dibs but the apps will be rolled out to Android devices at a later date.The apps will target pre-school children with...

By Verity Gough, 19 October 2011, 0 comments. Categories: Gaming, Marketing, Monetisation.

Google Android's 190 million devices turn to ice cream

Google’s Android now has 190 million activated devices around the world.

The next version of Android OS, code-named Ice Cream Sandwich, is designed to join smartphones and tablets together. The system may be out by the end of the year.

Larry Page, CEO of Google, said: “I’m super excited about the soon to be released new version of Android called Ice Cream Sandwich. That’s right, Ice Cream Sandwich. You don’t believe what we’ve managed to get done in this...

By Dani Millward, 14 October 2011, 0 comments. Categories: Android, Devices, Monetisation.

New Blackberry service provides enhanced analytics for developers

Blackberry has released a new free Analytics service, to help app developers find out how their apps are being found and used.

Powered by webtrends, the Blackberry Analytics Service 1.0 is available for Java-based apps, enabling developers to get an insight into whether their app is being used the way they intended.

The reports it generates provide insight on how users are engaging with apps, allowing developers to enhance user experience in order to drive more downloads, learn how to market their apps more...

By Matt Henkes, 12 October 2011, 0 comments. Categories: Analytics, BlackBerry, Development Tools, Monetisation.

Amazon Fire will Restrict In-App Purchasing

Developers of Android apps for the upcoming Kindle Fire will have to live within Amazon’s more closed idea of the Google mobile operating system.

Early indications are that Amazon will be carefully reviewing the apps that make it onto the Kindle Fire and will also ensure that it gets a piece from any revenue streams that come through the apps. While Fire will be running the Android OS, the Amazon interface will restrict users to apps within the company’s own apps store.

Late last week Amazon...

By 3Squared, 10 October 2011, 0 comments. Categories: Amazon, Development Tools, Devices, Monetisation.

iPad app instrument is featured in Bjork's new album

Bjork may be known for her 'out there' musicality as well as her unusual fashion sense but the Icelandic singer has gone a step further with her latest release which features an iPad app being played as an instrument.‘Biophillia', is available to download on the NPR website and the artist is inviting listeners to play the app on their own iPads.Bjork is also allowing all 10 tracks to be listened to on the website for free. Fans can then buy the whole album or opt to purchase specific tracks.While her music is often referred...

By Verity Gough, 10 October 2011, 0 comments. Categories: Apple, Devices, iPad, Monetisation.

App downloads to hit 98 billion by 2015

Mobile application downloads are to continue their reign of popularity after a new study from analyst firm Berg Insight predicted that total app downloads in 2015 will reach 98 billion. The new study found that if this target is reached it means that the compound annual growth rate of downloads between 2010 and 2015 will be 56.6 percent.The research follows a study by In-Stat earlier this year which predicted that mobile app downloads will reach the far more modest figure of 48 billion by 2015, due mainly to the boom of touch-screen...

By Verity Gough, 09 October 2011, 0 comments. Categories: Apple, App Stores, Development Tools, Monetisation.

MobileApps.com aims for fairer deal for apps developers

Alvin Koay’s Singapore-based startup MobileApps.com aims to deliver a fairer deal to app developers, providing a pan-platform wholesale app market that allows them to bank more cash from each app that’s sold.

Hailed by some commentators as a ‘Robin Hood’ of the apps industry, MobileApps.com compares favourably to the main app stores in cash terms,...

By Six Degrees, 03 August 2011, 0 comments. Categories: Advertising, Marketing, Monetisation, Platforms.