Mobile gaming in Europe: Trends, devices and monetisation

comScore estimates smartphone penetration to reach 55% in EU5 (United Kingdom, France, Germany, Italy, and Spain) which is equal to 132 million users (see Pic. 1). Of all mobile devices bought in the EU5 region in October 2012, 73% were smartphones. The smartphone landscape is dominated by Google Android (59% of all new devices), followed by Apple iOS (22%) (see Pic. 2). Tablets reached 15% penetration of smartphone user base with iPads holding 60% of the total tablet market in EU5.

By Ciklum, 05 February 2013, 0 comments. Categories: Gaming, Monetisation.

What can we learn from gamification?

By Paul Ranson, Development Director, Serious Games International

You hear a lot about ‘gamification’ or ‘games-based learning’ these days. People claim that adding a games element to something serious will make it perform better. If you learn more quickly by playing a game, the thinking goes, so you will play the game more often, and so the knowledge acquired is retained better.

A serious game can be one...

By Paul Ranson, 18 December 2012, 0 comments. Categories: Development Tools, Gaming.

What you need to know to program for Ouya

Guide to programming for OUYA

In December the Ouya SDK ,known as the Ouya Development Kit or Ouya SDK will be released. We've gathered the latest facts, information and guidance that potential Ouya programmers will need to make their venture into the soon to be released Android powered console successful.
 
Overview of the Ouya capabilities
The console is based on Android Jellybean with the...

By Duwain Marnitz, 20 November 2012, 0 comments. Categories: Development Tools, Devices, Gaming.

Game dev rejection sparks debate on in-app purchases

Be careful what you say, the App Store police is onto you

Game developer Terry Cavanagh had his game, Don’t Look Back, rejected from the App Store for a potentially unique reason: the game’s accompanying text carried negative opinion about in-app purchases.

The 8-bit platform game was submitted to various app stores with the following description from Cavanagh: “A game about fantasy, Don’t Look Back is short game I made in 2009.

“This is a completely free game, not “free to...

By James Bourne, 18 October 2012, 0 comments. Categories: Apple, App Stores, Development Tools, Gaming, Monetisation.

How to get the best out of your gaming app #AppsWorld

How can game developers get an organically growing user base, happy gamers and profit?

It’s a lethal cocktail, and it’s not unreasonable to think that only the very biggest game companies need apply. But there are plenty of good practices devs can utilise, as discussed by a panel of experts at Apps World from companies such as Microsoft, Millennial Media, Tag Games Limited and Papaya Mobile.

One of the clearest messages which came out was that the commercial, monetary aspect needs to be looked at...

By James Bourne, 02 October 2012, 0 comments. Categories: Gaming, Monetisation.

Atari and Microsoft’s HTML5-fuelled retro gaming for IE

API will also be made available for third party devs to submit games

Atari, the type of company which will garner nostalgia-soaked affection or complete indifference dependent on your age, has teamed up with Microsoft to release a series of classic games for Internet Explorer which utilises HTML5.

The two companies have aligned with developer Grant Skinner, whose site proclaims “our site is simple because we are very busy building cool stuff for our fantastic clients”, to release an Atari Arcade...

By James Bourne, 30 August 2012, 0 comments. Categories: Gaming, HTML5.

Leap Motion gives reins for motion control software to devs

The 3D motion control specialist Leap Motion has received more than 26,000 applications for its innovative software, provisionally called The Leap.

A free developer kit is due to be sent out to every application that is approved – with entries sent in from over 140 countries.

The Leap, which is roughly the size of an iPod, can be plugged in via USB and is Windows compatible, supporting native touch emulation for Windows 8. Leap Motion claims that Linux compatibility is “on the...

By James Bourne, 02 August 2012, 0 comments. Categories: Development Tools, Devices, Gaming.

Gamers demand consistent platform-independent experience

A leading online games developer has announced a new focus on mobile and cross-platform gaming, as users demand more platform-independent gaming experiences.

InnoGames, maker of the popular Tribal Wars and Grepolis games, said that cross-platform gaming was a key strategic goal for the future.

“Gamers desire continuous and platform-independent gaming fun with a high long term motivation and an over average...

By Matt Henkes, 13 June 2012, 0 comments. Categories: Development Tools, Gaming.

Tapjoy launches $5m Asian developer support fund

Tapjoy, the mobile monetisation and ad platform has announced a $5m fund aimed at supporting developers throughout Asia creating and marketing free-to-play Android and iOS gaming apps.

The Tapjoy Asia Fund will offer cash, advice and marketing support to both new and established developers.

The scheme offers access to working capital, access to Tapjoy’s ad platform and the use of advertising marketplace, both for monetisation and user acquisition....

By Matt Henkes, 14 May 2012, 0 comments. Categories: Android, Gaming, iOS, Marketing, Monetisation.