Apps in the Microsoft Store are blocked from downloading content

Developers are finding their apps in the Microsoft Store are being prevented from downloading external content such as images and videos.

The developer of Monocle Giraffe, an app for browsing Imgur, has posted an email he received from Microsoft after submitting an update:

monocle

The downloads banned from the app were, presumably, videos and photos from Imgur. Akshay Zade, the developer of Monocle Giraffe, says he’ll be...

By Ryan Daws, 12 July 2018, 0 comments. Categories: App Stores, Microsoft, Platforms.

Supreme Court will hear Apple’s case in App Store monopoly lawsuit

The US Supreme Court will hear Apple’s appeal in a class action lawsuit alleging the company is abusing its position to charge developers high fees.

Apple takes a 30 percent cut of developers’ app sales on the iOS App Store. This is pretty industry-standard across most of the major app/game stores, including the Play Store and Steam.

The major exception is Microsoft, which recently slashed its cut of Microsoft Store sales from 30...

By Ryan Daws, 19 June 2018, 0 comments. Categories: Apple, App Stores, Industry, iOS, Mobile, Platforms.

Ultra aims to revolutionise game distribution with blockchain

Former executives from Xbox, Atari, Dell, Unity, Uber, and Time Warner have joined forces to create Ultra, a blockchain platform aiming to revolutionise game distribution.

Game distribution is monopolised with leading players take advantage of their position to take large cuts from developers’ work.

Nicolas Gilot, Co-CEO of Ultra. says:

“The success of Steam, Google, and Apple’s app stores over the last decade means that users have grown to expect and demand...

By Ryan Daws, 31 May 2018, 1 comment. Categories: App Stores, Gaming, Industry, Marketing, Monetisation, Platforms.

Apple removes location leaking apps ahead of GDPR deadline

This week Apple has started outright removing iOS apps that don't comply with their location privacy standards. After tacitly permitting these apps for months, Apple has begun delisting leaky iOS apps and sending emails to app developers who have fallen afoul of the rules.

The move comes just two weeks before the EU-wide General Data Protection Regulation (GDPR) comes into force, although it's not clear whether Apple is moving in response to the new rules or merely tackling a new category of...

By William Judd, 11 May 2018, 0 comments. Categories: Android, Apple, App Stores, Hacking, Mobile.

Microsoft slashes its app revenue cut to five percent

Microsoft is aware software on its app store is often not as profitable as those on rivals, but today it’s helping developers out by slashing its own cut of the revenue.

During BUILD last year, Microsoft announced Windows 10 was on 500 million devices. Compared to iOS’ approximately one billion users, or Android’s two billion, it’s clear developers for Microsoft’s platform have far less potential customers.

Microsoft is attempting to make up for this shortfall, and improve the...

By Ryan Daws, 08 May 2018, 0 comments. Categories: App Stores, Microsoft, Monetisation, Platforms.

NHS wants more developers to submit their health apps to its library

The UK’s health service is making a renewed call for developers to submit their health apps for inclusion in the NHS Apps Library

It’s been a rocky road for the NHS Apps Library. The library first launched back in 2013, was closed in 2015, and then re-launched in 2017.  For it to survive, it will need to meet its goal of becoming the “go-to place” for “safe and effective digital tools”.

By Ryan Daws, 22 February 2018, 0 comments. Categories: App Stores, Mobile.

App monetisation: Choosing the right ad placements that work for you

Once you have decided which types of ad to integrate into your app for monetisation, the work then begins to figure out where in your app to place them. Here, publishers can fall into two major traps: 1) overloading the placement of ads in hopes of raising revenue; or 2) presenting the same ad strategy to every user. Both tactics can negatively impact the overall user experience as well as depress revenue potential.

Too many ads, too little time

To increase revenues, many developers mistakenly integrate too...

By StartApp, 09 January 2018, 0 comments. Categories: App Stores, Marketing, Mobile, Monetisation.

Fitbit now supports third-party apps on its smartwatch

Fitbit has updated the OS on its first smartwatch to support third-party apps from its App Gallery.

Following the company’s $23 million acquisition of smartwatch maker Pebble, all eyes were on Fitbit’s next move to counter the increasing threat from the Apple Watch and Android Wear-based devices.

What emerged from Fitbit was the Ionic smartwatch. Many critics say its design is uninspiring, but...

By Ryan Daws, 05 December 2017, 0 comments. Categories: App Stores, Platforms, Wearables.

Anti-theft app Cerberus falls foul of Google’s tracking guidelines

An opportune moment to remember that sometimes he who pays the piper does not always call the tune: anti-theft app provider Cerberus says Google has pinged its app as in violation of its developer terms.

Cerberus offers users protection should their Android device get lost or stolen. This can range from support for Android Wear, pictures of the thief surreptitiously sent to email addresses, and coded SMS messages if mobile data is switched off.

The problem, however, relates to the tracking of location data;...

By James Bourne, 22 November 2017, 0 comments. Categories: Android, App Stores.

Freemium model favoured by majority of app developers for monetisation

The “freemium” model has outpaced all other monetisation strategies when it came to mobile app monetisation. This was revealed by Clutch in a survey, which showed that more than 61% of app developers recommend a “freemium” model for mobile app monetisation.

The survey also found that the most successful mobile apps do not only need expert recommendations for monetisation strategies but also a holistic approach that extends beyond development. It is suggested that firms need to...

By Developer, 27 October 2017, 0 comments. Categories: App Stores, Marketing, Mobile, Monetisation.