Mozilla partners with Telefonica on new mobile web-OS #mwc12

Mozilla has announced that it will partner with Spanish telecommunications giant Telefonica on its new browser based mobile OS.

The first phones are expected to launch later this year, running on an Android kernel, with processes like calls, messaging and games run though the Firefox browser. Mozilla has also partnered with the processor manufacturer Qualcomm to build the hardware for the devices.

The technology behind Mozilla’s new phones enables the component price to be drastically reduced, said...

By Matt Henkes, 27 February 2012, 0 comments. Categories: App Stores, Development Tools, HTML5.

Android apps are too expensive, say analysts

Paid for apps available through Android Market are overpriced, according to industry analysts, to the extent that the pricing is upsetting the balance of the industry.

Canalys, the smart market insight specialist, reported that the top paid Android apps are dramatically more expensive that their Apple App Store equivalent. In the US, for instance, the top 100 iPhone apps would set you back $147, while the top 100 list on Android stings you for a whopping $374.37, an average of $3.74 per app.

The top 10 or 20...

By Matt Henkes, 24 February 2012, 0 comments. Categories: Android, App Stores, Development Tools, iOS, Monetisation.

5 key thoughts to marketing your mobile app development

The years 2012, with the global demand and supply of mobile apps continuously rising, it is vital to ensure your mobile app development benefits from the exposure it deserves.

The following 5 tips for mobile app development are vital thoughts to implementing your mobile app strategy.

1. Is there a benefit for the end user of my app? When developing your mobile app solution, keep your end user at the front of the project. Ask yourself questions such as how will this benefit my customer, what can they do...

By David Weaver, 30 January 2012, 0 comments. Categories: Advertising, App Stores, Development Tools, Marketing.

Can SME's tap into App Revolution to fuel their growth?

Kevin Miller, CEO, RunRev

Much is made about the importance of technology. The Department for Business, Innovation & Skills recently announced a £145 million boost to improve the UK's e-infrastructure. The reality, however, is that IT infrastructure enhancements will not benefit the vast majority of businesses to drive productivity and profitability. But there is one IT revolution that they can tap into and benefit from.

The hype that surrounded Apple's announcement about the iPhone 4S...

By Kevin Miller, 25 January 2012, 0 comments. Categories: Android, Apple, App Stores, Development Tools, Industry, iOS, Languages, Platforms.

Breaking Into The Android Top 10

Everyone wants to break in to the top ten of the Android app store. It's one of the most coveted positions because it shows other users just how good your app is.

It also increases visibility, which leads to more downloads, which leads to more revenue.

So, the question I'm often asked is: "how many downloads do I need to get to hit the Android top ten?"

The answer is simple.... It's just 17.

Of course, that's only if you want to be in the top ten paid-for cookery widgets in the Tuvalu app store. Have a bit...

By InMobi, 11 January 2012, 0 comments. Categories: Advertising, Android, App Stores, Development Tools, Marketing, Monetisation.

The pace of new app development dwarfs the release of other kinds of media

Somewhere at a computer last Wednesday, a developer pushed a button and the 1 millionth mobile app went to market.

Apps shrink the functions that were once available only on a desktop computer to make them usable on smartphones and mobile devices – stock trades, restaurant reviews, Facebook, streaming radio, photographs, news articles, videos and, of course, Angry Birds.

The pace of new app development dwarfs the release of other kinds of media. “Every week about 100 movies get released worldwide,...

By 3Squared, 20 December 2011, 0 comments. Categories: App Stores, Development Tools, Devices, Industry.