IBM rolls out cloud data and analytics marketplace targeting developers
IBM has expanded its Cloud Data Services range with over 25 cloud data services and 150 publicly available datasets now available on the IBM Cloud to aid developers in building, deploying and managing web and mobile applications. The services also allow data scientists to ascertain unseen trends using data and analytics in the cloud.
The hybrid cloud services can be implemented across multiple cloud providers. They hinge upon open source technologies, open ecosystems that...
Google debuts new universal app campaigns and performance reports
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The app industry is a huge and growing business which offers a lot of potential, but also a lot of competition. Making the most amazing piece of software won't make a difference to anyone if the app just gets lost in the depths of the vast app stores and never has a chance to gain the userbase it deserves.
Google has debuted new tools - first announced back in May at Google I/O - for creating powerful new...
Couchbase 4.0 unleashed, aims to be more developer-friendly and move NoSQL needle
Couchbase has this week announced general availability of Couchbase Server 4.0 at an event in New York, building on the launch of the N1QL query language and which aims to “direct a lot of features and work towards the developer.”
N1QL, which was announced back in June, is one of the key features in 4.0 and combines SQL with the open standard JSON format, running a NoSQL...
Four core ways that IoT will improve technology
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The Internet of Things (IoT) is just as much a platform as it is a new standard for technological development and integration. Just as the personal computer enabled new use cases and gave end users new ways to be productive and be entertained, IoT will enable a number of digital improvements to the status quo. All these potential improvements and use cases belong to one of four main uses, much in the way...
Apple begins analytics roll-out for App Store
Back at WWDC, Apple promised a new analytics app which can monitor your apps performance in the App Store to help provide deeper insights about what is working and what could do with taking a second-look at what elements can be improved for better success.
Some developers have received emails alerting them to the launch of the 'App Analytics Beta' app which fulfils Apple's promise. It shows how many (potential) customers have opened an app's listing in the store, check in-app purchase sales, create...
Amazon simplifies machine-learning with AWS
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Not content with letting Microsoft grab the headlines this week for cloud news, Amazon has debuted a new 'Machine Learning' service during the AWS Summit in San Francisco which intends to let developers build smart, data-driven applications which can "learn" based on past data.
Machine Learning is a...
Applause updates its analytics tool with new features
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Award-winning mobile analytics tool, Applause, has been updated with a range of new features and enhancements including the addition of global benchmarking. Along with the improvements to the tool's abilities, a fresh new interface has also been debuted with this release.
The company uses 175,000 real-world users in 200 different countries for its comprehensive form of...
Analysing gaming analytics on mobile platforms
We’ve come a long way since the days of Atari. We now have dedicated gaming platforms with powerful processors, graphics and internet connectivity. Someone sitting in their living room in Des Moines, Iowa can be playing against gamers in Canada, England and South Africa.
The overwhelming popularity of video games has created an industry valued at more than 90 billion dollars. That’s a lot...
Google unleashes new features for Android game developers
If you’re an Android game developer, you’ve been given some new features to play with. The latest additions help you to analyse what’s successful and what’s not, monetise, and deliver a 'second screen' gaming experience which helps to make playing Android games with friends a lot more social.
First up is player analytics, to help understand your players behaviour in a similar way to how analytics tools allow you to see what is working and what isn’t in your application. The new...
Seldon aids data scientists with predictive API
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A new open-source API, Seldon, wants to remove the demand on data scientists by making it easy to plug-in algorithms which can recommend content to customers, offer app personalisation, and other complicated-but-powerful features. Aimed at media and e-commerce companies, it is available as a free self-hosted product or as a hosted cloud-based version.
"Our proven algorithms and scalable platform are already serving...
Twitter wants to court back developers with Fabric
If you're a developer of applications which use Twitter's API, you'll be aware of the ecosystem crackdown which Andreessen Horowitz partner Chris Dixon said at the time was like “a drunk guy with an Uzi.”
Twitter is like a drunk guy with an uzi killing partners left and right. Expect investment in ecosystem to drop significantly.— Chris Dixon (@cdixon) May 24, 2010
Dixon wasn't wrong, either. The "token limit" imposed...
Optimising user experience with in-app analytics
The mobile landscape has reshaped the way people buy, sell, learn, reserve, and watch. Mobile has taken user experience to the next level and inspired consumers to become more engaged with brands. But why is it that mobile app developers are obsessed about app downloads or app revenue. While the number game is important, it is not the only thing one should be tracking. Developers need to be equally curious to learn what kind of audience uses your app and how, when, where your app is used.
In-app analytics is...
Testbirds’ “Bring Your Own Crowd” tests Enterprise apps securely and efficiently
DeveloperTech spoke to Munich-based TestBirds’ Managing Director, Philipp Benkler, about a new important tool in the fight for bug-free and hassle-free applications in large enterprises. The crowdtesting company dubs the concept “Bring Your Own Crowd” which will undoubtedly be shortened to BYOC and become another acronym for us all to remember!
When you have a small number of employees, there’s the option of doing your testing in-house to ensure apps are working...
Mobile-First companies leave door open for competition
Let’s face it, there are apps these days that are always in the news… for good or for bad. You know some of the ones I’m talking about – Snapchat, Tinder, Instagram, Angry Birds, Shazam, and the list goes on. So why are these apps always in the news? Because the businesses that created them are app-centric…meaning the apps are the business. These businesses were born in the mobile-era, so they revolve around their mobile apps and invest heavily in them. While these apps may be...
Mobile app use jumps by 115% in 2013
By the end of last year, Apple’s App Store had brought in $10 billion, 3 billion iOS apps had been downloaded in December alone and Gartner was predicting that 1 billion mobile devices running Android would shop in 2014. Both the Apple App Store and Google Play reached the 1 million apps mark and web use via mobile devices made a dent in traditional web’s traffic. What else happened in the mobile world last...
Elliptic Labs brings ultrasound gesturing SDK to Android
You may have heard of Elliptic Labs and their technology; the company previously had brought touchless gesture control to Windows 8 – now they’re taking that same unique input to Google’s smartphone OS, Android.
The 20-member team is showing off a prototype at CEATEC in Japan, after all, it’s not the most conventional of technologies! It’s also not the only solution on the market. Samsung has recently started to include “Smart Scroll” in their handsets.
App Tracking and Analytics: Demystifying the SDK
Recent trends reveal a market shift away from cost-per-click and cost-per-install as pricing models begin to reflect the growing demand for in-depth in-app analytics through cost-per-action – pricing on user engagement.
At the same time, app analytics have become increasingly more sophisticated to cater to these campaigns.
With the app economy moving towards developing and acquiring certain actions within an app it has become essential to track these events as they happen, to get a clear picture of the...
Paul Muller on how iOS 7 has changed, and overcoming its new challenges
This week, Paul Muller spoke to me about how Adeven has released a whole host of new features to help interpret the increased complexity of iOS 7.
I’d kicked off with dropping the biggest, but most obvious question - how much has the next version of iOS changed since version 6?
Paul starts by talking about newfound restrictions: “The major thing for us is the kind of restrictions Apple has [now]. After a long time of candidly standing by on the app tracking issue, Apple has now put down the...
Jelly Bean jumps as Google Play set to surpass iOS app downloads
Google has updated its “Android landscape” survey on the Developer Dashboard, showing Jelly Bean is very close to overtaking Gingerbread as the most widespread release. This may be just in time, as Google’s Play Store is set to surpass iOS app downloads.
Currently, Gingerbread, or 2.3, is sitting at the top spot at 36.5% of install base. The latest version of the OS, Jelly Bean, is now at 33%.
Jelly Bean is version 4.1-4.2; comparing version...