Facebook employs client-side ranking for improved efficiency

(Image Credit: iStockPhoto/HStocks)

Facebook's core business surrounds the News Feed and the content it delivers to users, so the social giant is making it more efficient through employing client-side ranking. 

When it comes to seeing content – you want it fast – and so do your users if they're going to stick around. You may not have control of their internet speeds, but that doesn't prevent...

By Ryan Daws, 21 October 2016, 0 comments. Categories: Facebook, Mobile.

Facebook introduces new embedded video player API and support for oEmbed standard

(Image Credit: iStockPhoto/tanuha2001)

In order to help developers and publishers make their websites more social and engaging, Facebook has introduced a new embedded video player API and support for the oEmbed standard. Facebook users interact with videos, articles, posts and photos on the social networking site on a daily basis.

Facebook had launched an interactive embedded video player earlier in 2015 and the...

By Developer Tech, 17 December 2015, 0 comments. Categories: API, Facebook.

Facebook unleashes React Native for Android

Earlier in the year, Facebook made their React Native framework open-source for iOS to ensure developers can build applications using modern web techniques without having to battle with their existing frameworks. Zuckerberg's social giant has now taken the steps for Android developers, which has allowed them to speed-up the process of building sophisticated native applications. 

React Native started as an internal tool...

By Ryan Daws, 15 September 2015, 0 comments. Categories: Android, Development Tools, Facebook, Languages.

Facebook's user-manipulating A/B testing under investigation

Facebook's testing of emotion-manipulation using their unaware users has caught the attention of a UK regulator. The Information Commissioner’s Office (ICO) has launched an investigation into whether Facebook violated data collection laws during their study.

In one of the tests, Facebook removed positive posts from thousands of users and measured whether the amount of negative posts grew as an impact. Can you imagine if a person suffering from depression goes on Facebook to be filled with...

By Ryan Daws, 02 July 2014, 1 comment. Categories: Facebook, Testing.

Oculus' VR may provide the closest solution to the "Look Up" viral video

We’re a generation attached to our displays.

A video went viral this week called “Look Up” which was written, performed, and directed by Gary Turk is a hard-hitting reminder of all the moments we are missing because we spend too much time in the digital realm.

Virtual reality companies such as Oculus want to keep us here – but even more immersed than what can be achieved from the glow of our smartphones.

Let’s be honest, things aren’t going to...

By Ryan Daws, 06 May 2014, 0 comments. Categories: Facebook, Gaming, Platforms.

[Interview] Facebook’s Director of Partnerships talks Parse and acquisitions

Last Thursday was the anniversary of Facebook’s acquisition of Parse – a much-loved platform to develop apps across devices. DeveloperTech caught up with Julien Codorniou, Director of Partnerships at Facebook, to see how their relationship is going.

In the interview we are treated to the first numbers in which we can help gauge how successful the high-profile buy has been. As well as what the acquisition process is like from a company which consistently makes headline-worthy...

By Ryan Daws, 28 April 2014, 0 comments. Categories: Development Tools, Facebook, Languages, Platforms.

Facebook’s Oculus Rift acquisition continues the VR dream…

Virtual Reality (VR) is an inevitable future; and it’s one very-rapidly becoming realised thanks to the plucky-ambitions of Kickstarter-success Oculus and their ‘Rift’ headset. It’s an admirable story, and the headset – now in its second iteration – is nearing a consumer-ready device…

Unfortunately for Oculus, Sony is also nearing such a device in their “Project Morpheus” – which is also looking promising…

Then, albeit in a different space, there’s...

By Ryan Daws, 26 March 2014, 0 comments. Categories: Facebook, Gaming, Industry, VR.

Facebook’s new “PHP+” language is called ‘hack’

Back in the early days of the social-networking giant known as Facebook, it was coded in PHP by Mark Zuckerberg and his (then) small team. Of course as the website grew into the unstoppable force it is today, PHP became difficult to manage…

Facebook's open-source language, Hack, was born out of a necessity – and combines elements of static-type programming languages such as C or C++ with dynamic-type languages like PHP.

Most of PHP is already usable in Hack but requires...

By Ryan Daws, 24 March 2014, 1 comment. Categories: Development Tools, Facebook, Languages, Testing.