You can finally publish your Win32 apps on the Windows Store

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After first announcing a tool for Windows’ legacy developers to port their Win32 apps to Windows 10 during their BUILD developer conference this year, Microsoft is now accepting submissions for ported apps to be published on the Windows Store.

Some expected the new tool, Desktop Bridge App Converter, would fall into obscurity and eventually be scrapped much like the Android porting tool Microsoft was developing under the guise of Project Astoria. The disbelievers have been...

By Ryan Daws, 16 September 2016, 0 comments. Categories: App Stores, Development Tools, Windows.

There’s still room for apps: Three tips for independent developers


Global app downloads are on the decline, even for the most popular in Apple’s App Store. Out of established apps in the U.S., only Uber and Snapchat saw download growth in recent months. So what gives? 

Reports show that 94% of the revenue generated through the App Store goes to the top 1% of publishers, turning the business into a winner-take-all type of system. Because of this,...

By Q Manning, 15 September 2016, 0 comments. Categories: Apple, App Stores, Marketing.

Why Apple and Google are now reaching out to indie developers


Without the marketing and UA budgets of the bigger app studios, indie developers can have trouble spreading the word about their applications, being featured in the app stores, and gaining big user bases.

For years, indie developers have criticised the two biggest app stores, the Apple App Store and the Google Play Store, for prioritizing big studio games over the independent developers who form the backbone of the app economy. Now, Apple and Google are beginning to unveil new features...

By StartApp, 06 September 2016, 0 comments. Categories: Advertising, Android, Apple, App Stores.

Research: Developers are prioritising Android over iOS

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Android's growth has been phenomenal, and the OS now powers approximately 84 percent of global smartphones. With such a huge market share it's just one reason behind a monumental shift towards developers prioritising Android over iOS.

In the latest 'State of the Developer Nation' report, Vision Mobile highlights...

By Ryan Daws, 26 August 2016, 1 comment. Categories: Android, Apple, App Stores, Industry, iOS, Platforms.

Updates to your Android apps will now be up to 50 percent smaller

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Google has made a welcome change to its Play Store app delivery system which should help to speed up updates and reduce data consumption by making them smaller. 

An updated algorithm will reduce the size of updates by as much as 50 percent by downloading only the required changes to APK files and merging them with existing files – presenting a far more efficient system than previously...

By Ryan Daws, 25 July 2016, 0 comments. Categories: Android, App Stores, Development Tools, Platforms.

Opinion: How iOS 10 and App Store changes will impact developers

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Nine years and over 2 million apps later, the App Store has become a spiralling behemoth. Whilst there are many great, innovative, immersive and useful apps - there is also a lot of dross. Unfortunately, even if you have a great app you may still end up with a failure on your hands.

One just needs to look at Storehouse, the visual storytelling app that won in Apple Design Awards 2014. Yesterday, the...

By James Kaye, 15 June 2016, 0 comments. Categories: Apple, App Stores, Ecosystem, Industry, iOS.

Microsoft criticised for the Windows 10 app store – poor algorithms highlighted

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Users of Windows 10 are often frustrated at the lack of applications for its app store, but it's a situation which isn't going to improve unless developers are happy. The fact is, developers aren't happy, and part of the reason is because Microsoft's lacklustre app store algorithms do not give applications the exposure they deserve – often not showing them...

By Ryan Daws, 22 January 2016, 0 comments. Categories: App Stores, Industry, Platforms, Windows.

Apple smashed its own App Store sales record

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Most companies will expect year-on-year growth if they are performing well, but Apple has reported they've smashed their own App Store sales record over the past year, including the biggest single day of sales over its history during the holiday season.

In total, Apple reports the App Store took in over $20 billion during the course of 2015. When you compare to 2014, where the App...

By Ryan Daws, 06 January 2016, 0 comments. Categories: Apple, App Stores, Industry, iOS, Platforms.

Microsoft strengthens Windows Bridge for iOS

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DeveloperTech reported earlier this week that Microsoft's bridge to Android is falling apart, but the Windows Bridge for iOS appears to be progressing well and has received some notable improvements over the past few months. 

The project, also known as Islandwood, aims to offer a simple...

By Ryan Daws, 19 November 2015, 0 comments. Categories: Apple, App Stores, Development Tools, Mobile, Platforms, Windows.